The Tourism Authority of Thailand aims to attract 870,000 Japanese tourists by 2023. Utilize flights via Asia to actively promote Ritai Travel to hold business meetings with business travelers/Gen Z/sports enthusiasts/seniors-Travel Watch

The Tourism Authority of Thailand (TAT) held the “2023 Tokyo Amazing Thailand Amazing New Chapter Roadshow” in Tokyo on May 18.

24 suppliers including hotels and airlines from Thailand came to Japan for roadshows, visited each city and held business meetings for Japanese travel agencies. Under the theme “Meet the Suppliers”, information was exchanged on tourism products and services to be developed this year.

At the beginning of the meeting, Mr. Kajongdeet Apichatrakul, director of the Tokyo Office of the Tourism Authority of Thailand, stepped onto the podium and addressed the participants.

Regarding the purpose of this roadshow, he said, “By meeting directly with many exhibitors in Thailand, we can not only collect the latest product information, but also build mutual trust between the two countries and create new business opportunities.” After the restraint, for the first time in four years a real event was realized, much to his delight.

Mr. Kajongdeet Apichatrakul, Director, Tokyo Office, Tourism Authority of Thailand

In 2023, the Tourism Authority of Thailand will continue to focus on the “Visit Thailand Year” tourism activities following last year, and will carry out various promotions and initiatives.

We have set a goal of “returning the number of tourists and income to about 75% of the pre-coronavirus crisis in 2019” in the Thai inbound market. We expect that there will be about 25 million to 30 million Thai tourists from all over the world. In addition, the Japanese market hopes to welcome 870,000 tourists, a recovery of about 48% compared to 2019.

To drive this forward, we are working with travel agencies across Japan to propose various travel experiences, especially for high-potential groups such as millennials, business travelers, sports enthusiasts, and active seniors. I want to go there,” said Kajongdeet Apichartracun.

Through rich tourism themes such as precious historical and cultural heritage, nature represented by beautiful beaches, Thai food, and tropical fruits, “I believe we will be able to provide comfort, surprise, and joy to everyone in Japan.” Appeal.

Kajongdeet Apicatrakul in an interview with the media. “Keeping you waiting. Let’s restart a new type of tourism, inviting you ‘Now is the time to travel to Thailand.'”

Mr. Yoshiaki Fujimura, Marketing Manager of the Tokyo Office of the Tourism Authority of Thailand, explained the latest situation on the ground.

Thailand’s border measures. No vaccinations and negative certificates are currently required to enter Thailand.

Number of overseas tourists from Japan. Last year, recovered to about 86% compared to 2019

Aims to attract more than 20 million tourists from around the world and 870,000 visitors from Japan by 2023

TAT Tokyo office works with 20 districts and 6 districts

Only 91 direct flights per week from Narita/Haneda to Thailand (as of May 2023)

The keyword for Thailand tourism promotion is “Five F’s”

Target Group of TAT Tokyo Office

Efforts aimed at sustainable tourism

Focus on sending customers from rural areas of Japan to Thailand

Attracting customers to areas outside the metropolitan area of ​​Bangkok

The slogan is “It’s time to go to Thailand”

AirAsia Introduction

Japan AirAsia flight schedule

There is a convenient “direct flight” service for connecting flights

Introduction of Thai Airways International

5 daily flights between Tokyo and Bangkok

Flight schedule from Fukuoka

Fuel Surcharge

New Lounges for 2019

Business talks between Thai suppliers and Japanese buyers

Mr. Kajongdaet and Mr. Fujimura, Tokyo Office, Tourism Authority of Thailand