Siam Adventure Club ushers in a new era of experiential and sustainable family travel in Thailand

The fun-filled children’s center showcases an expansion strategy that includes new immersive entertainment and eco-sensitive experiences for all ages, from toddlers to teens.

Bangkok, Thailand – destination groupa leading owner and operator of leisure resorts and attractions in Thailand, has announced plans to raise the standard of family travel experiences in Thailand and across Asia by launching a new experience and sustainable guest concept at its vibrant family Siam Adventure Club event centre.

Currently available in four international branded resorts – Radisson Blu Resort Phuket, Radisson Blu Resort & Spa Hua Hin, Holiday Inn Phuket Surin Beachand Holiday Inn Phuket Karon Beach (And more to come!) – Siam Adventure Club immerses kids in a world of fun with well-designed itineraries, while ensuring a stress-free vacation for parents.

Suitable for children of all ages, from toddlers to teenagers, each Siam Adventure Club contains an amazing array of activities and facilities. Led by friendly elephant mascots Elfie and Eloise, these centers are the heart and soul of the resort, offering themed events, parties, sports, games, excursions, merchandise and more.

With families now flocking back to Thailand, Siam Adventure Club has revealed a series of exciting future plans with a focus on exhilarating experiences. Fresh events will focus on sustainability and community engagement, as well as new opportunities for live entertainment and the adoption of state-of-the-art technologies such as virtual reality and artificial intelligence.

Guests can look forward to splashing out at the Mini Sharks Swim School, which is scheduled to open ahead of the upcoming peak season. Children’s Corner, Starry Sky Arcade, Hangout, Movie Corner, Champion Sports Bar and other new-looking areas are also waiting for the arrival of every family with a variety of fun, which will surely leave unforgettable memories for everyone.

Partnerships with responsible partners such as elephant sanctuaries can also allow families to travel to destinations for sustainable experiences and memories that last a lifetime. Launching this summer, this eco-friendly concept will capture the imagination of today’s generation of eco-conscious youngsters. The dedicated event will also support local community projects through the group’s Destination Kids Foundation.

Every aspect of Siam Adventure Club is overseen by professionally trained team members. New local, expatriate and international team members are being recruited and trained through a unique multi-tiered staff training system to deliver and create exceptional guest journeys – like a cruise ship-style onshore experience.

Looking ahead, new Siam Adventure Clubs will be launched in the popular Thai resorts of Pattaya and Khao Lak, while the first international Siam Adventure Club is being planned in Bali, Indonesia.

“In today’s hospitality industry, guests are no longer just looking for a comfortable bed or a luxurious room; they crave memorable moments and experiences that create lasting memories. At Siam Adventure Club, we have created an immersive, fun-filled journey, where every touchpoint becomes a cherished memory,” explain Gary DawsonEntertainment Director of Destination Group.

Darin monitors the travel and hospitality markets in the Asia Pacific region and covers the most important news in the region.Her responsibilities include interviewing C-level executives and developing corporate and NTO content campaigns
She holds a MAMBM from the University of Westminster, UK and a Diploma in Photography from Kensington and Chelsea College, UK.

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