Taiwan

Colatour chooses Amadeus as its travel technology partner as Asian expansion continues

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Colatour, owner of Comfort Travel Group, selects Amadeus as its primary travel technology partner to implement a strategic business transformation journey, first implementing Amadeus Instant Search for an online travel agency. The solution will enable travel agencies to provide bookable recommendations for their most popular routes in a fraction of the time, improving the customer experience.

Ma Jun, General Manager of Comfort Travel, said: “As the travel ecosystem continues to grow, content becomes increasingly fragmented. This creates challenges in maintaining a reliable technical infrastructure. By adopting Amadeus Instant Search for OTA, we will Ability to update our search offering in a highly scalable and predictable manner. This agreement is the latest phase in our long and successful relationship with Amadeus, a partnership we believe will continue to positively contribute to the future of our organization .”

Amadeus Instant Search for Online Travel Agency provides millions of flight prices, viewable in the metasearch player. Agents can tailor quotes to suit their needs based on the most relevant business use case, instantly retrieving fares from one origin to multiple destinations for a large date range.

By adopting the solution, Colatour hopes to realize its ambition to expand its presence in Asia by improving the speed and accuracy of conversion from search to booking.

Javier Laforgue, Executive Vice President and Managing Director, Asia Pacific, Amadeus Travel, said: “Our long-term partnership with Colatour is a testament to Amadeus’ commitment to technological innovation. We believe effective search is not just for airlines. , and is critical for all tourism stakeholders. Colatour remains a leader in Taiwan and Amadeus is well positioned to contribute to the company’s continued growth in the years to come.”

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